Lately, I have been feeling a little behind the times on our social media savvy at Borracha  LLC and Granada Bistro.. Facebook vs. Twitter, Fan page vs. Person page..

With so many ways to communicate I can never decide what’s appropriate content for each application.. So I am studying each application/social media one step at a time..

Some of what I’ve uncovered so far:

Every 1 in 12 people in the world have a Facebook profile. Twitter, on the other hand, has more of a cult following. It can’t do as much, but that’s the beauty of it! Twitter keeps things simple, whereas Facebook is following in the footsteps of Google, taking over the world one app at a time.

Twitter is for one thing and one thing only. Updates. On Facebook, status updates are only a feature, but Twitter relies on updates to run. Twitter has been made famous with the creation of “tweets”- posts of 140 characters or less, which pop up in real time and keep members and followers interested. For people who don’t have time to keep blogs, Twitter allows people to communicate literally anything to others instantly and easily through this new method of “micro-blogging.” From Obama tweeting about policy changes to a friend tweeting about their morning coffee, everything becomes instant news on Twitter.

So why not just use Facebook? Then you can also post pictures, videos, write on people’s walls, and so much more. Well, one reason Twitter has become such a hidden treasure is the shorthand and symbols that give it an exclusive appeal to those willing to figure them out. So what does all this mean? I have no idea.. but its a start